The guys at FEREF “Know FUN sells”. What’s really lucky is that there was a whole brand of FUN that they could just co-opt, therefore saving them the hassle of making their own kind of fun. A FUN magazine reader showed us this yesterday, it’s just another wonderful reason to arm the homeless and send them into Soho. It’s good to know that while a few people spend their spare time commissioning, writing, printing and distributing something as interesting and good looking as FUN Magazine with no funding, a company that lists its clients as Paramount Pictures, the BBC, Dreamworks, EA, and Sony (among others) can just steal their hard work. I guess that altruistic approach is what makes creative agencies so popular.

Go here if you want to get your hands on some real FUN. We’ve got their back.